Executive - Digital Marketing (3-8 yrs)
Job profile- Performance Marketing & Marketing Operations
Experience - 3 + Years
Location- Remote (WFH)
Qualification- Any Graduation
Notice Period: Looking for Immediate Joiners only.
Key Skills-
- Requires a minimum of 3 years of experience in running paid campaigns for B2B Enterprise SaaS
- Hands-on expertise in managing digital marketing platforms such as LinkedIn, Google, Youtube, G2, Capterra, and others.
- Hands on experience with SEO support tools like ahrefs, Screamingfrog, Surfer SEO
Roles & Responsibilities :
- Execute end-to-end digital marketing campaigns, focusing on B2B user acquisition.
- Develop campaign strategies, including bidding, budgeting, ad creation, optimization, and reporting of key metrics.
- Demonstrate strong execution skills in SEM, Display, and social media channels, handling large accounts and budgets.
- Creating, building, and optimizing the marketing and sales tech stack to support effective marketing operations.
- Integrating various tools with customer relationship management (CRM) systems to ensure seamless data flow and efficient processes.
- Handling customer data and ensuring data privacy and compliance regulations are followed.
Roles and Responsibilities :
- Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI.
- Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.
- Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics.
- Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs).
- Understand new and relevant KPI metrics requirements for performance management and optimization purposes.
- Work with creative and marketing teams to test strategies and innovation.
- Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
