08/01
Kunal Kathuria
HR at Sunrise HR Solution
HR at Sunrise HR Solution
Views:28 Applications:21 Rec. Actions:Recruiter Actions:0
Executive - Digital Marketing (2-6 yrs)
Job brief :
Responsibilities :
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends, etc.)
- Acquire insight into online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
Requirements :
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google AdWords and email campaigns, and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, Net Insight, Web Trends, etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
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