Main Responsibilities :

- Plan, implement and evaluate all B2B and B2C digital marketing activities for subscription programs, travel offerings and ancillary products in the Asia Pacific Region

- Managing the relevant RCI Asia Pacific social media platforms content from end to end.

- Ensuring engaging and informative digital creative and communication is developed to drive the RCI brand across all relevant digital channels

- Content creation from monthly marketing campaigns as well as monitoring performance

- Create best practice content that aligns with the tone and branding of RCI

- Play a supportive role to the marketing team and work closely on all aspects of campaigns and performance

- Monitor the RCI social voice and consumer sentiment and respond to consumer messages on social media according to the brands response time objectives as needed

- Assisting the CRM team in digital campaign performance tracking

- Stay abreast in current trends and developments in marketing and provide strategic solutions that act upon the results of the research data

Knowledge, Skills & Abilities :

- Excellent verbal and written communication skills

- Experience in working part of a marketing team which adopt an omni-channel approach

- Have a passion for creative content creation, digital and social media strategy.

- Prior experience in close-user group marketing is plus but not mandatory

- Demonstrated high level business acumen with the ability to think strategically and creatively

- Ability to manage multiple projects and deadlines with limited resources

- Understanding of business drivers including ability to manage metrics for achievement of departmental goals

- Strong internal and external customer service focus. Must have Direct Marketing experience and be able to demonstrate experience in "response driven" digital marketing

- Demonstrated initiative in introducing new concepts or ideas

- Results oriented approach to delivering quality outcomes

- Proven ability to work cross-functionally for achievement of overall business objectives

Minimum Qualifications And Experience :

- Bachelor's Degree, Post Graduate Diploma, Professional Degree in Marketing, Business Management or the equivalent in job experience

- A proven, progressive track record of at least 2 years in Marketing, Digital and Management experience

- Demonstrated knowledge in digital marketing and management tools with proven examples of success

- Experience with social listening, moderation and publishing tools

- Experience with paid advertising and performance media planning, buying and optimizing either direct thru publisher or via agency

- Excellent written and verbal communication skills and solid analytical and problem solving skills

- Ability to deal with competing priorities, a fast -paced work environment, and reporting deadlines

Where Memories Start with You

- Hospitality is at the heart of all we do at Travel + Leisure Co. Here, you'll find an inclusive environment where we deliver excellence and take time to have fun, celebrate together, and support one another. We're always looking ahead to what's next and how we can strengthen our business, its neighboring communities, and the customer experience. Join our global team and build a career where memories start with you.

- We are an equal opportunity employer, and all applications will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to MyCareer@travelandleisure.com, including the title and location of the position for which you are applying.

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