Human Resource Manager at Crasc Technologies Pvt Ltd
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Executive - Digital Marketing (2-3 yrs)
Digital Marketing Executive
- We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The ideal candidate should be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue.
Responsibilities and Duties :
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
- Manage and maintain the company's owned media including websites, mobile apps, and email/CRM software
- Manage social media marketing and digital advertising campaigns
- Plan and monitor the ongoing company presence on social media ((Linkedin, Facebook, Twitter, Instagram, Youtube etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Track SEO and Google Analytics data and make complex analysis
- Analyze digital marketing analytics reports and share insights with the team to develop optimization plan Anticipate sales performance trends
- Build and inbound marketing plan
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team.
Qualification and Skills :
- Any graduate with minimum 2 years of experience in Digital Marketing
- In depth knowledge of different digital marketing channels
- Good knowledge and experience with online marketing tools and best practices
- Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Hands-on experience with SEO, Google Analytics and CRM software
- Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels.
- Identifying and testing new channels
- Experience in optimizing landing pages and user funnels
- Page ranking
- Expertise in On-page & Off-Page optimization
- Hands on experience on all social media platforms (LinkedIn, Facebook, Twitter, Instagram, Youtube)
- Fluency in Communicating with clients
Role : Digital Marketing Executive
No of Vacancies : 02
Experience : 2 -3 years
Employment Type : Full Time, Permanent
Role Category : Digital Marketing
Qualification : Any Graduate
Salary : 20,000 per month
Location : Madhapur, Hyderabad
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