Executive - Digital Marketing (1-6 yrs)
Digital Marketing Executive
Roles:
1. Assist in the formulation of strategies to build a lasting digital connection with consumers
2. Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
3. Experience in building inbound organic search traffic and improving SERPs
4. Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
5. Be actively involved in SEO efforts (keyword, image optimization, on-page etc.)
6. The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills
7. Proven success in link building and viral strategies
8. Provide creative ideas for content marketing and update website.
10. Collaborate with designers to improve user experience and landing page.
11. Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, GTM etc.)
12. Executing SEO efforts and striving to improve the search results in terms of KPIs e.g. Website Traffic/Leads/Sales
13. Reviewing and actively managing the website and other online assets and sources.
14. Performing activities relating to Search Engine Optimization on a continuous basis.
15. Conducting research and analyzing data to identify and define audiences
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