Customer Lifecycle Management (CLM) : Understanding of customer journeys, engagement strategies, and retention techniques.

Growth Marketing : Knowledge of growth strategies, performance marketing, and metrics-driven decision-making.

Data Analysis : Ability to analyze data and derive actionable insights to drive growth initiatives.

CRM Tools : Proficiency in Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot) to manage customer interactions and data.

Digital Marketing : Familiarity with digital marketing channels, including social media, email marketing, SEO, and content marketing.

Project Management : Strong organizational and project management skills to handle multiple initiatives simultaneously.

Communication Skills : Excellent written and verbal communication skills to convey ideas clearly and collaborate with cross-functional teams.

Problem Solving : Strong analytical and problem-solving skills to identify challenges and develop effective solutions.

Team Collaboration : Ability to work collaboratively within a team and across departments to achieve common goals.

Adaptability : Flexibility to adapt to changing priorities and fast-paced environments typical in the media industry.

Job Description :

We are seeking a motivated CLM & Growth Executive to join our dynamic team in Mumbai. The ideal candidate will have a strong background in customer lifecycle management and growth strategies, with a focus on driving customer engagement and retention in the media industry.

Key Responsibilities:

- Develop and implement strategies to enhance the customer lifecycle, from acquisition to retention.

- Analyze customer data to identify trends, behaviors, and opportunities for growth.

- Collaborate with marketing, sales, and customer support teams to create targeted campaigns that drive engagement.

- Monitor and report on key performance indicators (KPIs) related to customer growth and retention.

- Utilize CRM tools to manage customer relationships and track interactions effectively.

- Conduct market research to identify new growth opportunities and industry trends.

- Assist in the development of marketing materials and content to support growth initiatives.

- Present findings and recommendations to stakeholders to inform decision-making.