Co - Founder at Mantras2Success.com
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Executive/Coordinator - Marketing/Campaign Management - SaaS Product (2-5 yrs)
- Role: Marketing Campaigns Coordinator / Marketing Executive
- Vertical: Marketing
- Education: Any graduate or postgraduate but MBA - Marketing(preferred)
- Understanding of: Marketing Campaigns, IT Sales process, CRM system, Lead sourcing
- Total Experience: Around 2-4 years
Overview of the Company :
The company works mainly with Software-as-a-Service (SAAS) companies to grow their traffic and revenue.
Specific Responsibilities :
- Excellent Communication Skills and Content Writing skills - this is non-negotiable and is a must.
- Having prior knowledge of working with Product Marketing
- Will be responsible for planning and managing all Inbound and Outbound outreach campaigns that are a mixture of email marketing and telemarketing
- Coordinate with Telemarketer to make the follow-up to convert sourced leads into appointments
- Maintaining the KPI for the team and the campaigns, drafting an analytics report every month and evaluate the performance with the growth manager and do course correction where required.
- Prior knowledge of working on any CRM for an end-to-end marketing and sales campaigns
- Promptly responding to emails from potential clients, coordinating with the sales team to ensure the appointment is set up, and ensuring all sales collaterals are ready before a sales call.
Ideal Candidate Description
- 2-4 years of working in Marketing services specifically in IT Product Marketing.
- Excellent Writing and Communication Skills
- Proficient using tools like MS Office & Google Drive
- Must possess knowledge of CRM systems and how they operate
- Excellent presentation skills
- Ability to learn things quickly
- Industrious, Orderly and Disciplined
- Must be able to meet tight deadlines
- Excellent documentation skills
- Ability to effectively communicate with different teams
- Quick thinker, ability to get things quickly, and to manage time
Primarily an afternoon shift from 2:00 - 11:00 p.m
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