HR at Mensa Brands
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Executive - Catalogue/Content (1-3 yrs)
- Working Knowledge of cataloguing/Catalogue creation on different marketplaces is a must.
- Taking care of Content for social media, exposure writing on ethnic wear, fabric or saree or women's fashion will help.
- Taking care of tasks related to specific channels
- 1-3 years of experience with an e-commerce company or a brand preferably.
- Hands-on knowledge of portals of various marketplaces and different functionalities
- Basic knowledge of excel to do analysis- vlookup, pivot table
- Excellent communication skills (Spoken as well as Written)
- Familiarize yourself with the organization's brand ideals and website to create content that supports their objectives and desired identity
- Oversee a content production team's creation and management of targeted content for the company's website
- Develop a web content strategy that encompasses the goals of a company and aligns with the company's image
- Cooperate with the marketing team to create web content and monitor its effectiveness over time
- Maintain a content marketing calendar that schedules all aspects of the creation and delivery of content throughout the year
- Use target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative
- Stay abreast of current best practices in the industry
- Ability to ideate creatively
- Expertise with using SEO best practices to write creative copy that includes effective keyword placement
- Excellent verbal communication skills with a good command of the English language
- Extremely computer literate, especially with how to write, interpret, and edit HTML scripts
- Advanced written communication skills and an ability to read copy in English
- Experience with social media engagement strategies and best practices
- Strong skills in creating original content that targets a specific audience and meets company objective
- Basic technical knowledge of MS Office and WordPress
- Exposure writing on ethnic wear, fabric or saree or women's fashion will be a plus
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