Job Title: Branding Executive

- As a Branding Executive, you play a pivotal role in driving our company's brand recognition and growth. Your responsibilities encompass a wide array of tasks aimed at promoting our brand, engaging with our target audience, and enhancing our market presence. Below is an overview of your key duties:

- Develop and execute brand strategies aligned with company objectives, ensuring consistent messaging and positioning.

- Conduct in-depth market research to identify consumer insights, competitive landscape, and emerging trends, leveraging this information to propose innovative brand strategies.

- Collaborate with the marketing team to create and implement integrated marketing campaigns across digital, social media, and traditional advertising channels.

- Monitor and analyze brand performance metrics, including sales reports and consumer feedback, to assess the effectiveness of brand initiatives and identify areas for improvement.

- Manage brand budgets efficiently, maximizing return on investment while ensuring resource allocation aligns with strategic objectives.

- Work closely with creative teams and agencies to develop compelling visual designs, marketing materials, and brand assets that resonate with our target audience.

- Maintain brand guidelines and ensure brand compliance in all marketing communications.

- Cultivate relationships with external partners, including vendors, agencies, and industry influencers, to amplify our brand's reach and impact.

- Stay abreast of industry trends and best practices, proactively identifying opportunities for brand growth and innovation.

Requirements:

- Bachelor's degree in Marketing, Business Administration, or a related field.

- 1-3 years of experience in brand management or similar roles.

- Strong understanding of brand principles and marketing strategies.

- Exceptional creativity and ability to think outside the box.

- Excellent written and verbal communication skills.

- Proficient in market research and data analysis.

- Strong project management skills with the ability to prioritize and meet deadlines.

- Detail-oriented and highly organized.

- Proficient in using marketing tools and software.

Location: Perugudi, Chennai

Experience: 1 - 3 Years

Call 7548887560 or email your resume

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