Entrust Global - Assistant Manager - Email Marketing (4-7 yrs)
Eli Research India Private limited
Eli Research India Pvt Ltd (Rebranded as EGA) is part of Eli Global, a U.S. based multinational organization, having over 65 operating units across diverse industry verticals in 30 locations worldwide. It has presence across varied sectors that includes healthcare technology, insurance, market research, knowledge processes, certifications, sports collectibles, media, publications, medical coding, and financial services. It is one of the fastest growing companies in India and leads the international market in healthcare technology such as EMR and PM systems.
Position - Assistant Manager Email Marketing
Shift Timings - 12 PM -9 PM
Location - Faridabad (opposite to NHPC Metro Station)
Key Responsibilities:
1. Identify target audience and grow email list
2. Design and implement direct email marketing campaigns
3. Proofread emails for clarity, grammar and spelling
4. Ensure mobile-friendly email templates
5. Coordinate campaigns/newsletters including all company updates
6. Keep abreast with latest templates/tools,etc.
7. Ensure prompt and accurate communication with stakeholders
8. Analyze campaign performance and suggest improvements. Determine email marketing KPIs
9. Report on sales revenue generated from email marketing efforts
10. Ensure emails follow industry policies and best practices
11. Test every campaigns success
12. Develop and present reports
Key Skills:
1. Hands on execution email marketing campaigns for multiple products/brands/businesses
2. Past experience with email marketing, lead nurturing, marketing automation, and/or web analytics
3. Experience with email automation tools
4. Good technical knowledge of ISP, domain reputation and email marketing related systems.
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