Encasa Homes - Executive - Marketing - Website (2-10 yrs)
We are looking for a someone with a strong background in Ecommerce Marketing through own web stores. The role will include handling all aspects of improving sales on a website.
You will:
- Manage the Shopify store and work and continuously work on improving Conversion Rates.
- Run A/B tests to improve usability of the website.
- Constantly study best practices and implement all types of strategies such as using landing pages to improve conversions, bundles to improve AOV, etc.
- Study Google Analytics to understand user behaviour and flow.
- Participate in driving organic visibility through content marketing.
- Improve organic reach through email marketing
- Run Facebook/Instagram and Google ads to drive paid traffic.
- Understand metrics of online sales such as impressions, click-thru rates, conversions, ACOS, etc.
Who you are :
- 2+ yrs of ecommerce experience, specifically on webstores (Shopify or Woocommerce based)
- Strong understanding of marketing best practices of direct-to-consumer brands.
- Ability to dig through data, draw conclusions and make recommendations.
- Very strong in Excel / Google Sheets.
- Self-motivated person who can prioritize your own work.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
