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02/12 Rashmi
Business Support Manager at Snaphunt Pte. Ltd.

Views:23 Applications:19 Rec. Actions:Recruiter Actions:11

Email Marketing Specialist (4-7 yrs)

Mumbai Job Code: 246390

- Opportunity within a company with a solid track record of performance

- Join a market leader within Real Estate

- Work alongside & learn from best in class talent

Our Client is an industry leader in providing middle-class homes.
 
The Job :

You will be responsible for :

- Taking brand ownership and devising the brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for the short as well as the long term.

- Translating brand strategy into brand plan and go-to-market strategy.

- Planning and execution of communications and media actions across offline, online and social media.

- Participating in product development, pricing and supporting new product launches.

- Guiding the Advertising & Promotion budget.

- Working closely with the business to create an effective content marketing strategy and editorial plan in line with business objectives.

- Developing and executing content marketing campaigns to drive traffic, engagement, leads, sales and customer retention.

- Developing and managing the editorial calendar to ensure deadlines are met.

- Generating engaging content for thought leadership pieces, websites, social platforms and marketing collateral.

- Managing relationships with external marketing agencies.

- Ensuring consistency of brand voice, style and tone across all content.

- Driving performance marketing via SEO / SEM, Google Ads and PPC.

Ideal Candidate :
 
Skills Required :

- You have at least 4 years experience ideally in Brand / Product Management or Content Management within Real Estate industry.

- You have the ability to develop engaging content for a wide range of audiences.

- You are a creative marketing professional, preferably with a strong content creation and writing background.

- Experience within Performance marketing would be a strong advantage.

- You possess strong analytical skills and are comfortable dealing with numerical data

- You pay strong attention to detail and deliver work that is of a high standard

- You are highly goal driven and work well in fast paced environments

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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