Salary: Upto 50,000 per month

Experience: 2-5 years

About Us:

Excelohunt Infotech is a dynamic and innovative IT company dedicated to providing personalized, top-tier impactful, and engaging email campaigns to help businesses thrive in today's digital landscape. Our approach focuses on building meaningful connections between brands and customers, fostering engagement, and long-term success. We operate in 26+ countries, leveraging our global presence to deliver cutting-edge solutions to our clients.

Job Description:

- We are seeking a dynamic and experienced Email Marketing Specialist to join our team. The ideal candidate should demonstrate proficiency in planning, executing, and optimizing email marketing campaigns, specifically in E-commerce and Cold email marketing.

- As an Email Marketing Specialist, you will play a crucial role in enhancing engagement, nurturing leads, extracting contacts, and ultimately contributing to the overall success of our marketing initiatives.

- The candidate should possess expertise in Email copywriting, have the capability to guide designers in email designing, and be proficient in campaign planning, work/content calendar management, and monthly report analysis.

What We Offer:

- Hybrid work model

- 5 working days

- Opportunity to join a team where you can grow and expand your professional experience

- Competitive compensation

- Working in a creative and enthusiastic international environment

- Professional Atmosphere - Meet creative people

Responsibilities:

1) Project Preparation:

- Collaborate with the sales team to gather requirements for email campaigns.

- Understand the brand, analyze competitors and conduct market research for strategic planning.

- Develop comprehensive project plans and timelines in the form of a content calendar.

- Set up tools, manage email/domain setups, and verify contact information.

- Ensure the integration of email marketing strategies with overall marketing objectives.

2) Campaign Planning:

- Strategize and plan email campaigns based on target audience and marketing goals.

- Segment email lists to deliver personalized and targeted content.

- Analyze data and insights to optimize future email campaigns.

3) Working on Projects:

- Execute end-to-end email marketing campaigns, from creation to deployment.

- Monitor and analyze campaign performance, providing insights for continuous improvement.

- Collaborate with design teams, integrate feedback, and optimize E-commerce flows.

- Oversee end-to-end email campaign management, including copywriting, guiding designer and design implementation.

4)Team Management:

- Lead and manage a collaborative team.

- Delegate tasks based on team members' strengths.

- Provide guidance and support for professional development.

- Foster a positive and productive team environment.

Requirements:

- Graduation/ Diploma is a must.

- 2-5 years experience as an Email Marketing Specialist.

- Strong knowledge of E-commerce and Cold email marketing.

- Hands-on experience with A/B testing for optimization.

- Strong understanding of email marketing tools and platforms such as Mailchimp/Klaviyo/instantly etc.

- Proficiency in real-time analytics, post-campaign analysis, and generating detailed reports.

- Excellent communication and collaboration skills.

- Ability to prioritise tasks, engage in advanced planning, and manage project timelines effectively.

- Expertise in Email copywriting.

- Leadership skills for leading and managing a collaborative team.

- Ability to delegate tasks and provide guidance for team members.

- A positive and supportive approach to foster a productive team environment.

- Detail-oriented with strong organizational skills.

- Ability to manage multiple projects simultaneously.