Founder at JobsTab Consultants
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Email Marketing Role - Advertising Firm (3-6 yrs)
- 1-2 years email marketing experience, using an email service provider such as Mailchimp, Salesforce, Iterable, Marketo, Intercom.io etc.
- Strong analytical background with ability to use data to learn and drive decision making; you are familiar with concepts such as statistical significance, sample size, and control groups
- Comfortable building emails in HTML/code editor, preferably with Litmus
- Thorough understanding of email marketing best practices
- Incredible attention to detail - typos and broken links don- t get past you
- Familiarity with marketing concepts such as user lifetime value (LTV) and churn, acquisition funnels, user lifecycle management, lead generation, and conversions.
- Enjoys writing creative copy that is consistent with the Alo Moves brand voice
- Basic knowledge of Google Analytics, Excel/Sheets, and custom URLs/UTM Builder
- Basic photoshop skills to make asset adjustments as needed
Key skills:
Email Marketing, Mailchimp, Salesforce, Iterable, Marketo, Intercom.io, HTML editor, code editor, lifetime value (LTV) and churn, acquisition funnels, user lifecycle management, lead generation, Google Analytics, Excel Sheets, URLs, UTM Builder
Qualification B.A, B.B.A, B.C.A, B.E, B.Tech, M.B.A, M.C.A
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