Recruitment Executive at ElasticRun
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ElasticRun - Manager - Marketing (2-5 yrs)
Responsibilities:
Social Media Management:
- Develop and implement a comprehensive social media strategy across platforms (Facebook, Instagram, LinkedIn, etc.).
- Create engaging content, including graphics, videos, and written posts.
- Monitor and respond to audience engagement and inquiries on social media.
Campaign Management:
- Plan, execute, and optimize digital marketing campaigns to promote products and services.
- Utilize analytics tools to measure campaign performance and make data-driven decisions.
Brand Enhancement:
- Implement strategies to enhance the brand image of the company on all online platforms.
- Consistently communicate and reinforce the brand's message through various channels.
Content Creation:
- Develop compelling and visually appealing content for marketing materials, social media, and the company website.
- Collaborate with the design team to create graphics and visuals that align with brand guidelines.
SEO and Website Optimization:
- Optimize website content for search engines to improve online visibility.
- Implement SEO best practices to drive organic traffic.
Collaboration:
- Work closely with sales, product, and design teams to align marketing efforts with overall business goals.
- Collaborate with external agencies if needed.
Analytics and Reporting:
- Track and analyze key performance indicators (KPIs) to measure the success of marketing initiatives.
- Prepare regular reports on marketing performance for management.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 2 years of experience in digital marketing, with a focus on social media management.
- Industry experience in the Marble and Granite sector is a strong plus.
Proven track record of successful social media campaigns and brand building.
- Familiarity with digital marketing tools, analytics, and SEO best practices.
- Excellent written and verbal communication skills.
- Creative thinking and a keen eye for design aesthetics.
- Self-motivated with the ability to work independently and as part of a team.
Benefits:
- Competitive salary based on experience and qualifications.
- Opportunities for professional development and growth.
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