Edureka is looking for a Copywriting Lead, who can join a growing team and expand our ability to deliver high-quality educational content to people across the globe. This position will report to VP Marketing and will function as a key member of the marketing team.

Kindly note, this is an opportunity for a Copywriting Lead and hence relevant experience is mandatory. (not content development experience like course curation etc.)

Responsibilities :

1) Collaborate and work with marketers and product heads across BUs.

2) Review all copy generated by the team and check them for grammatical and factual accuracy.

3) Be a part of a team of copywriters and graphic designers who think creatively and work closely with the marketing, project management, and product team.

4) Develop copy for campaigns in an omnichannel environment based on creative briefs.

5) Work on more than one campaign at once, often with tight deadlines.

6) Understand the target audience and craft communication that engages them.

7) Work with the marketing manager to develop design briefs .

8) Work with the design team closely to deliver on campaigns and assets.

9) Ideate with creative team (copy + design) to come with innovative campaign ideas, both proactively and based on briefs.

10) Review the performance of assets and campaigns, internalize learnings within the team.

11) Mentor and help junior copywriters.

Qualifications :

1) Impeccable English language skills with a thorough understanding of grammar.

2) 5+ years of experience in an agency, corporate advertising, or marketing department as a copywriter for digital media.

3) Mandatory experience writing copy for performance ads - must have knowledge of Google ads, Social ads, SEO, SEM.

4) Strong storytelling skills.

5) Accuracy and attention to detail.

6) Commercial awareness.

7) Understanding of and experience with writing to a specific segment & persona.

8) Good research and interview skills.

9) An interest in popular culture, new trends, and styles.

10) Excellent team player, communication and interpersonal skills.

11) The ability to work under pressure and meet tight deadlines.

12) Self-motivation, flexibility, stamina and the ability to adapt.

13) The resilience to accept constructive feedback of your work.

14) Ability to handle several briefs at the same time.

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