About the Company:

Edumilestones.com, is a B2B company, into the field of education and career development for end-users' students and working professionals. At core, we are a premium technology solutions and service provider to career counsellors, educationists, aspiring counsellors, psychologists, ed-tech companies to help them set up, establish and scale their own career counselling and study abroad vertical across 29 countries.

Job Description:

We are seeking a talented and motivated Growth Hacker to join our team in Bangalore. As a Growth Hacker, you will play a crucial role in driving B2B client acquisition through webinars and events, implementing marketing automation via SMS, email, and WhatsApp, curating compelling written and video content for blogs and YouTube videos, and leveraging strategies such as eBooks, webinars, and videos to enhance brand reach. In addition, you will handle corporate communication, utilize your expertise in written marketing communication, and demonstrate comfort and confidence in front of the camera.

Responsibilities:

- Drive client acquisition : Plan and execute impactful webinars and events to attract and convert potential B2B clients.

- Implement marketing automation : Strategize and deploy effective marketing automation campaigns using SMS, email, and WhatsApp to engage and nurture leads.

- Curate captivating content : Develop written and video content for blogs and YouTube videos that effectively communicates our brand's value proposition and engages our target audience.

- Enhance brand reach : Utilize innovative strategies, such as eBooks, webinars, and videos, to expand our brand's visibility and reach a wider audience.

- Corporate communication : Take ownership of corporate communication, ensuring consistent and effective messaging across internal and external channels.

- Written marketing communication : Produce persuasive and compelling written content for various marketing collateral, including emails, landing pages, social media posts, and website copy.

- Camera-friendly presence: Present confidently and professionally in front of the camera for video content creation, delivering engaging presentations, webinars, and other video materials.

Requirements:

- 2-3 years of experience in growth hacking, marketing, or a related field, with a proven track record of acquiring clients through webinars and events.

- Strong knowledge of marketing automation tools and strategies, particularly in SMS, email, and WhatsApp campaigns.

- Excellent content creation skills, both written and video formats, with the ability to craft engaging and informative materials.

- Familiarity with strategies like eBooks, webinars, and videos to maximize brand reach and visibility.

- Experience in corporate communication, ensuring consistent messaging and effective communication both internally and externally.

- Background in mass communication or a related field is desirable, providing a strong foundation for effective communication practices.

- Comfortable and camera-friendly, able to present confidently and professionally in front of the camera for video content creation.

Additional information :

Working hours : 10:30 a.m. to 7:00 p.m.

Monday : Saturday (except second Saturday)

Location : Koramangala, Bangalore (This is a work from office profile)

Hiring : Immediate

Employment Type : Full-time (permanent)

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