HRM at Education Culture Pvt. Ltd.
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Education Culture - SEO Executive (2-5 yrs)
Required experienced candidate in Search Engine Optimization (SEO)
- Proficiency in MS Excel, PowerPoint, and Word
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
- Experience working with popular Digital Marketing Tools and knowledge in HTML
- Planning and strategizing Digital Marketing Campaigns
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
Duties and responsibilities
- Improve organic search results for desktop and mobile sites on all major search engines.
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web
- Provide recommendations and execute strategies for content development in coordination with SEO goals - general and keyword specific
- Administer search engine programs (XML sitemaps, Google Analytics, webmaster tools) for purposes of diagnostic reporting on client projects
- Promote both off-page and on-page activities and also the interactions that build ranking, profile and traffic
- Analyse and understand web analytics dashboards and draw inferences which helps to attain the business goals
Monitor and evaluate search results and search performance across the major search channels, need to have good knowledge in current search trends
- Communication to team and management on project development, timelines, and results
Work closely with the other team members to meet client goals
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