We are seeking a Content Writer/Research Analyst to join our marketing team. The ideal candidate should have a strong background in content creation and research, with experience in managing different marketing collaterals. The role involves creating compelling content across different formats and channels, conducting research to support marketing strategies, and managing collateral production and distribution.

Responsibilities:

1. Create high-quality, engaging content across different formats and channels, including blogs, articles, social media posts, email campaigns, video scripts, whitepapers, case studies, and product descriptions.

2. Conduct research to support marketing strategies, including competitor analysis, market trends, customer insights, and industry best practices.

3. Collaborate with cross-functional teams to develop and execute content plans that align with marketing goals and objectives.

4. Manage collateral production and distribution, including working with designers, printers, and vendors to ensure quality and timely delivery.

5. Develop and maintain a content calendar that aligns with marketing campaigns and ensures consistent messaging and branding.

6. Support other marketing initiatives as needed.

Requirements:

1. Bachelor's degree in English, Communications, Marketing, or a related field.

2. 2-3 years of experience in content creation and research, preferably in a B2B marketing environment.

3. Proficient in managing different marketing collaterals, such as brochures, flyers, presentations, and other promotional materials.

4. Excellent writing, editing, and proofreading skills, with the ability to create content that resonates with target audiences and drives desired actions.

5. Strong research skills, with the ability to gather, analyze, and synthesize information from different sources to inform marketing strategies.

6. Familiarity with SEO, digital marketing, and social media best practices.

7. Experience with content management systems, such as WordPress, Drupal, or HubSpot.

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