Senior HR Executive at eClinicalWorks Pvt Ltd
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eClinicalWorks - Digital Marketing Specialist (2-6 yrs)
Responsibilities
- Consulting clients to analyze challenges and requirements and come up with effective solutions to improve their online presence
- Customize healthcare practice websites, design the aesthetics to be implemented within a website or product, from the layout menus and drop-down options to colors and fonts
- Customize print-based marketing material
- Prepare action/project plan with recommendations and strategies
- Help customers with SEO, SMO, claim google my business page and setup google analytics
- Collaborate closely with clients and internal teams to successfully complete projects in a timely manner
- Manage client projects expectations and deliverable's
- Advocate digital marketing and design guidelines, best practices, and standards
- Continually keep yourself and your the team updated with the latest changes in your industry's standards
- Tracking and reporting on status of projects assigned
- Establishing and maintaining effective relationships within and outside the immediate team.
Requirements
- Minimum Bachelor's degree
- 3+ years of work experience in digital marketing
- Experience with SEO, Local SEO, ON Page & Off Page Optimization, SMO, Content Marketing, SMM, etc
- Setting up and owning site analytics and metrics of clients.
- Experience using tools such as AHREFs,Screaming Frog, Google Analytics, Google Search Console, Photoshop, Illustrator, Indesign Wordpress and similar tools
- Knowledge of HTML5, CSS3, Javascript etc
- Mobile and Responsive Design
- Accessibility compliance development
- Excellent Communication and Presentation skills
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