Executive HR at Ebix Software India Pvt Ltd
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Ebix - Search Engine Optimization Role (3-8 yrs)
Looking for potential prospects :-
Skills Required:
SEO
- 3+ years experience in Search Engine Optimization (SEO) and Social Media
- Expertise in Off Page Activities like Forum Posting, Guest Posting, Message Posting, Social Bookmarking, One way Quality Links, Classified Submission, Business Listing & Product Review.
- Competitor Analysis.
- SEO Audit.
- Content Writing Skill (Intermediate Level) to educate & guide B2C/B2B audience on travel Forums & communities.
- Back Link Analysis.
- Blog Optimization & Comments.
- Strong understanding of Search Engine Optimization (SEO) process & Google Updates.
- Experience working with popular keyword tools (Google Trend, Moz, SEMrush).
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
- Fix Errors in Google Webmaster Tools.
- Basic knowledge of HTML/CSS and website administration.
- Quick Learner & awareness about Microsoft products like Windows, Outlook, Exchange & SQL Database, Excel etc.
- Proficiency in MS Excel, PowerPoint, and Word.
- Oversees all company social media accounts management
- Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
- Coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals
- Manages social media team members, including copywriters and other content creators, by overseeing their work and offering guidance or direction
- Audits and analyses social media presences, including digital advertising costs and returns
- Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
- Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages
- Monitors and develops reports on competitor activity within social media spaces
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