Director - Sales - Hospitality (10-12 yrs)
- Managing sales budgets
- Manage all efforts by the company's entire sales team.
- Strategically planning ,Developing ,Executing new products or services to achieve sales Targets while ensuring customer satisfaction
- Motivate and energize the staff to make proactive decisions in all their communications with clients.
- Create advertise weekly, monthly and quarterly sales goals and keep C- level executives apprised of the progress.
- Assess the competitive landscape and institute changes to the sales program in response to competitors changes.
- Establish a referral network with local businesses and find ways to maximize value from those connections.
- Implement a sales training and orientation program to educate new hires as our company grows.
- Creating a focus on attracting new business.
- Provides positive and aggressive leadership to ensure maximum revenue potential (e.g., sets example with personal booking goals).
- Leads on-property sales functions to build long-term, value-based customer relationships that enable achievement of hotels sales objectives.
- Recommends monthly room nights target goals for sales team members.
- Participates in sales calls with members of sales team to acquire new business and/or for sales tram members.
- Ensure hotel meets or exceeds budgeted goals.
- Follow and track company cross-sell procedures.
- Utilize company profile database to determine geographic areas for travel agent calls while maintaining top and existing travel agent accounts.
- Organize travel agent month and travel agent appreciation rates for slow months.
- Assists with the development and implementation of promotions, both internal and external.
- Creating a focus on attracting new business.
- Attending and contributing to the monthly sales for sales team members.
- Participates in sales calls with members of sales team to acquire new business and/or close on business.
- Develop and send informative press releases to targeted lists highlighting all activities and promotions.
- Maintain and expand corporate incentive program via direct mail, personal visits etc.
- Oversee and ensure the updating of rates, promotions on hotel website, OTAs (online travel agents), GDS etc. without any rate parity.
- Responsible for the training of sales managers and staff.
- Follow and promote hotel standards with guests, co-workers.
- Evaluates and drives the hotels participation in the various sales channels, market sales, Event.
- Maintain and promote a team work environment with effective and clear communication amongst co-workers.
- Ensure best client service is being made available through communication amongst the team, cross training within the department and appropriate office coverage.
- Works with sales managers to ensure understanding of sales plan addressing revenue, customers and the market for the segment led by the DOS.
- Set example through professional, friendly attitude towards clients and co-workers, timely response to clients and co-workers needs and follow and promote hotel standards with guests, co-workers.
- Evaluates and drives the hotels participation in the various sales, Event booking centers, electronic lead channels, etc.
- Monitors all day-to-day activities of the direct reports.
- Executes and supports the operational aspects of the business books (e.g., generating proposal, writing contract, customer correspondence).
- Prepares sales reports and annual sales & marketing plan.
- Creates an effective sales program that will increase awareness and positive perception of the hotel, its activities, culinary services, and personnel.
- Knowledge of travel industry, current market trends and economic factors.
- Ability to access, understand and accurately input information using a moderately complex computer system.
- Develop rates, group sales development strategies through review of competitive data, demand analysis and mix management.
- Ability to stand and move throughout the hotel property and continuously perform essential job functions.
- Develop awareness and reputation of the hotel and the brand in the local community.
- Reviewing marketing inadequacies and adjusting plans.
- Direct and manage all group, transient, and banquet sales activities to maximize revenue for the hotel.
- Prepare, implement and compile data for the strategic sales plan, monthly reports, annual goals, sales and marketing budget, forecasts and other resorts as directed/required.
- Perform other duties as assigned.
- Recognizing and rewarding top sales producers
- Creating presentations for business partners, corporate executives
Desired Candidate Profile :
- Good market knowledge of corporate , & social.
- Great leadership skills
- Candidate must be from a reputed Hotel chain only , prior experience in handling unit sales team would be added advantage.
- Bachelors or Masters degree in hospitality / preferably with management qualification or MBA.
- Self-motivated professional with systematic work style, go-getter attitude and experience in team management.
- Effective communication skills with ability to connect with customers and co-workers at all management levels.
- Mature personality with a firm commitment towards outstanding quality and service standards.
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