Recruitment Head at Sunrise HR Solutions
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Director - Marketing - Online & Offline - Advertising Firm (2-7 yrs)
Director - Marketing - Online & Offline
Job brief :
- We are looking for a qualified Marketing Director to take the lead in developing successful, long-term marketing strategies for our company.
- As a Marketing Director, you should have in-depth marketing experience. You will work closely with different teams to ensure consistency through all marketing platforms. You should also provide forward-thinking ideas to build and maintain a strong company online & offline presence.
- Ultimately, you should be able to drive all online & offline marketing efforts to achieve our business objectives.
Responsibilities :
- Build our marketing roadmap
- Should have experience in handling, managing & executing company's marketing strategy, along with planning Pay Per Click, Display and Retargeting campaigns in Google Search, Google Display Network, YouTube, Facebook, Twitter, Yahoo Advertising (YSM) and Bing Ads
- Manage all online & offline marketing channels to ensure brand consistency
- Measure ROI and KPIs and prepare budget
- Develop specific campaigns to create and maintain high levels of customer interaction
- Oversee our social media accounts
- Manage and improve online&Offline content, considering SEO and Google Analytics
- Forecast sales performance trends and act proactively to increase our market segment
- Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies
- Motivate marketing team to achieve goals
- Monitor competition and provide ideas to stand out
- Stay up-to-date with all marketing Platforms
Requirements :
- Proven work experience as a Marketing Director
- Demonstrable experience in designing and implementing successful online & offline campaigns
- Strong understanding of how all current marketing channels function
- Solid knowledge of online & offline marketing tools and best practices
- Identify trends and insights and optimize spend and performance based on the insights
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Excellent analytical and project management skills
- Strong team management and communication (written and verbal) skills
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
