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01/04 Priya
HR at Dindigul Thalappakatti Hotels Private Ltd.

Views:55 Applications:7 Rec. Actions:Recruiter Actions:0

Dindigul Thalappakatti Hotels - Assistant Manager - Marketing (2-3 yrs)

Tamil Nadu Job Code: 206107

Roles & Responsibilities:

- Analyze the Channel wise and category wise output of the sales in each location to initiate the strategies that can be done to improve the overall sales of the product.

- Analyze various consumer data that has been collected through market research BTL (Below the line) activities. Also conduct pre & post promo analysis.

- Planning and working on Branding budgets, competition tracking and analysis, strategizing and scheduling Marketing/ Branding campaigns.

- End to end Branding expertise. Knowledge in OOH & Retail branding. Display with Merchandising and Sampling. Basic knowledge of Events, Meets & Road Shows.

- Monitor/ track the monthly performance of brands and budgets and deliver the objectives.

- Marketing Activities - Monitoring Marketing activities, Carryout BTL activities for the brand - promotional & entertainment events, product launches, Consumer Offers, Coordination for Tastings/Trainings, etc.

- Marketing Collaterals - Responsible for developing marketing collaterals, coordinating with the vendors, In-shop and out-shop merchandising viz., product stands, product cutouts, POS, premium dealer boards, etc.

- Maintaining the stocks for marketing collaterals.

- Ensure records related to marketing collateral are up to date. Maintain Minimum inventory of the stock at any given point of time.

- Co-coordinating with vendors, printers, etc. for brand building & promotional activities like events, hoardings, banners, kiosks, etc.

- An out of the box thinker & quick learner.

- Responsible for the Retail Marketing merchandising Activities to ensure brand visibility.

- Ensuring Brand Hygiene.

Expectations and Qualifications

- 3-4 years- experience in the field of marketing-(Retail experience is necessary) and in all the above fields mentioned. 


- Good experience in ATL and BTL activities.

- Should be ready to travel, as this position is for managing marketing activities for entire Tamil Nadu.

- Proficient in English language; vocabulary as well as writing skills.

- Proficient in Tamil.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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