Senior HR Executive at Digiversal
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DigiVersal - Executive - Search Engine Optimization (1-2 yrs)
Job description :
- Communicate optimization opportunities and risks across all parts of the organization.
- Technical Analysis : Lead comprehensive technical site audits on desktop and mobile to identify gaps like Multiple Domains correct indexing, AMP pages best practices, page indexing, text to HTML ratio, broken links, etc., and give recommendations and execute the plan.
- On-Page Optimization : Lead regular analysis of all on-page attributes and provide recommendations based on SEO best practices for optimization.
- Off-page : Lead in-depth link analysis by evaluating multiple link data points and properties.
- Categorize the links as positive or negative impact links and create action plans around link building or removal.
- Create a keywords strategy for the different categories of the website.
- SEO Analytics : Lead data analysis to derive actionable insights.
- Be analytical and creative in representing SEO data in different reports.
- Analyze SEO reports and provide intelligent synthesis, interpretation, and appropriate action plans based on insights.
- Analyse the google search analytics (webmaster) and also Google Analytics to measure the website performance and take action accordingly.
Qualifications :
- At least 1 to 2 years of experience in SEO.
- Basic understanding of HTML, CSS, Ajax, and Javascript for SEO purposes as well as site and network architecture.
- Basic Content writing skills
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