HR - Advisor at Bolt-on Global Solutions and Services
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Digital Marketing Specialist - FMCD (2-4 yrs)
Roles & Responsibilities :
1. Liaise with social media team to create compelling and relevant content for Facebook & Instagram and drive traffic to our website.
2. SPOC for all digital content and creative creations. Effectively manage image & content bank for 15+ brands.
3. Create content for brands online & offline in the form of blogs, editorials etc.
4. Brief and work with graphic designer or agency to ensure content is in line with the brand guidelines and meets marketing objectives.
5. Help Marketing head with any creative and copy, press releases, brochures and other marketing collateral
6. Prepare, plan and execute marketing events with ATL/BTL and PR activities.
7. Work with customer data and ensure we reach out to existing customers to upsell and cross-sell new products via emails, SMS, what's App marketing.
8. Prepare and maintain a weekly MIS for marketing related activities
9. Adapt to changes in role/ responsibilities in order to meet business requirements
Skills :
- Social Media management
- Basic knowledge of Digital Marketing
- Strong written and spoken English
- Ability to use MS Word, PowerPoint and Excel
- Ability to work with internal and external teams/agencies
- Motivated, enthusiastic and quick learner
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