Digital Marketing Specialist - EduTech Solution (2-5 yrs)
Hiring for Digital Marketing Specialist for an Edtech based out of Gurgaon.
Salary : Upto Rs 10 LPA
Must have excellent analytical skills and expertise in Digital Marketing.
Look after :
- Return on Advertising Spend
- Quantity, Quality, and Cost of Qualified Leads
- Community Size Growth & Engagement on Social Media
- Create and execute a performance marketing strategy & execution plan
- Develop and manage digital prospecting and remarketing campaigns
- Manage budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Ensure successful planning, execution, optimisation for key traffic KPIs via paid, organic & own media channels
- Identify, plan and experiment new strategies & channels to continue to meet or exceed established critical metrics
- Work closely with the marketing and sales teams to brainstorm ideas, create original concepts, and develop messaging that results in effective and compelling communication
- Prepare analytics dashboards to track campaigns- success and media spend.
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