Talent Acquisition Associate at Hirecrest Consulting Services LLP
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Digital Marketing Specialist - Digital Media (2-4 yrs)
Job Description :
- Develop and implement comprehensive SEO strategies to improve organic search rankings, website visibility, and traffic.
- Perform keyword research, conduct on-page and off-page optimization, and monitor website performance using SEO tools and analytics.
- Collaborate with content creators to optimize website content, ensuring it is SEO-friendly and aligns with target keywords.
- Monitor industry trends and algorithm changes to stay updated on best practices for SEO and incorporate them into our strategies.
- Design and execute marketing automation campaigns using relevant tools to nurture leads, increase conversions, and enhance customer journeys.
- Develop personalized and targeted email marketing campaigns, including segmentation, content creation, A/B testing, and performance tracking.
- In-depth knowledge of SEO principles, practices, and tools (e.g., Google Analytics, keyword research, on-page/off-page optimization).
- Strong understanding of AR/VR technologies, development platforms and content creation processes
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