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03/06 Rashmi
Business Support Manager at Snaphunt Pte. Ltd.

Views:48 Applications:23 Rec. Actions:Recruiter Actions:17

Digital Marketing Specialist (3-5 yrs)

Mumbai Job Code: 328628

-Attractive Salary & Benefits

-Join a market leader within FinTech

-Opportunity within a company with a solid track record of performance

Our client is a leading provider of finance and stock market education.

The Job

- Designing, planning, managing, and optimizing integrated performance campaigns across multiple channels to generate pipeline

- Monitoring, optimizing and reporting campaign performance with relevant detailed tracking across relevant KPIs.

- Leading marketing funnels, A/B testing, bid strategies, Landing page optimization and execution across all channels

- Study competitive GTM strategies and nurture current programs to improve conversion rates from leads to opportunities

- Studying and developing buyer personas and knowing their buying preference

- Conduct relevant market, industry & keyword research to assist in effective content development to target consumers throughout the buying journey.

- Work closely with Marketing & Sales Team for tracking, reporting and efficient lead management

- Manage and deliver on the Key acquisition metrics on Google Ads.

- Drive the remarketing strategy through display, YouTube, and discovery campaigns

- Knowledge of nuances of Meta Biz manager, Google & UAC ads, display & remarketing campaigns.

- Stay up to date on the latest performance marketing trends and technologies

- Must have hands-on knowledge on on-page, off-page & technical aspect of SEO

- Proficiency in web analytics tools for regular monitoring and reporting

- Excellent teamwork and cross functional collaboration abilities

- Basic knowledge of AI designing, content writing and data analytics tools required.

Ideal Candidate :

- You have at least 3 years experience ideally in Digital Marketing within Internet industry.

- Experience within would be a strong advantage.

- You are highly goal driven and work well in fast paced environments

- You are adaptable and thrive in changing environments

- You are a strong team player who can manage multiple stakeholders

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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