Key Responsibilities:

Social Media Management:

- Create, schedule, and manage content across all social media platforms (LinkedIn, Facebook, Instagram, Twitter, etc.).

- Develop strategies to increase followers and engagement rates.

- Monitor trends and competitors to keep our content relevant and impactful.

Campaign Creation & Execution:

- Plan, execute, and optimize paid digital campaigns on platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.

- Track and analyze campaign performance

Lead Generation:

- Design and implement targeted campaigns to attract and generate leads from freelancers and other key stakeholders.

- Use multiple channels, including email, WhatsApp, and social media, to nurture and convert leads.

Email & WhatsApp Marketing:

- Create and manage email and WhatsApp marketing campaigns to engage with freelancers and promote new opportunities.

- Segment email lists for personalized and effective communication.

Content Creation & Strategy:

- Work closely with the team to develop compelling content that aligns with SnapFind's voice and objectives.

- Write blogs, case studies, and other content that highlights SnapFind's impact in the recruitment space.

Analytics & Reporting:

- Monitor key performance indicators (KPIs) across all digital channels and prepare performance reports.

- Use data insights to adjust strategies and improve outcomes.

Brand Awareness:

- Develop strategies to increase brand visibility and position SnapFind as a leader in the freelancing and recruitment space.

- Manage influencer partnerships, guest blogs, and collaborations to expand our reach.

SEO/SEM:

- Implement SEO strategies to improve website traffic and search engine rankings.

- Optimize content for search engines and manage Google Ads campaigns.

Requirements:

- Proven experience in digital marketing, with a focus on lead generation, social media management, and campaign optimization.

- Experience with email marketing platforms and social media management tools.

- Strong analytical skills to assess performance metrics and tweak strategies accordingly.

- Knowledge of SEO/SEM and Google Analytics.

- Excellent communication skills and creativity.

What We Offer:

- Competitive salary

- Flexible working hours

- An opportunity to work in a fast-paced, growing startup environment

- Room for growth and career development