Digital Marketing/Search Engine Optimization Role - Education (4-6 yrs)
Digital Marketing - SEO
Company Name : Square Panda (https://www.squarepanda.in/)
Location : Andheri East, Mumbai
CTC Budget : 6 LPA
Notice Period : >1 Month
Role Highlight : 4+ Mandatory Experience In SEO, SEM
Functional Area : Digital Marketing
- Square Panda is a research-based Ed-Tech innovator, focusing on children's early literacy and numeracy. We cater to thousands of schools and hundreds of thousands of children worldwide, and are headquartered in Sunnyvale, CA, with country offices located in India and China.
- Our multisensory neuroscience research-based phonics learning system comes equipped with educational games to teach children many essential skills. With a curriculum that has been specially adapted for Indian schools and children, we strive to empower beginner learners through phonics awareness.
Responsibilities :
- Explore ways of improving existing products and services and increasing profitability for the company at large.
- Identify target population and develop strategies to communicate with them about our products.
- Proactive on all social media
- Manage the promotional activities for our products.
- Monitor and analyze market trends.
- Study competitors products and services that are in the market.
- Work on various digital marketing campaigns, Enliven, Push notification using clever tap etc.
- Liaise with other internal departments such as sales and distribution.
- Produce weekly reports to monitor results of our products.
- Present findings and suggestions to company directors / Managing Director.
Desired profile :
- 4+ years of experience in wide range of marketing techniques and concepts
- Planning Digital Marketing Campaigns including Web, SEO/SEM, Email, social media & display Advertising.
- Should be well versed with Organic campaigns and SEO tools
- Measuring and reporting on the performance of all digital marketing campaigns.
- Be an excellent communicator, think creatively and be able to respond well to pressure.
- Work well in a team and with a wide range of people
- Be organized and methodical, proactive and able to take the initiative.
- Have a good business awareness.
- Able to work within budget.
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