Digital Marketing/Search Engine Optimization Role (7-10 yrs)
Responsibility to be handled:
Digital Strategy Development:
- Develop and implement comprehensive digital marketing strategies to achieve company goals.
- Analyze market trends and competitor activities to identify growth opportunities.
Search Engine Optimization (SEO):
- Conduct keyword research and implement on-page and off-page SEO strategies.
- Monitor and analyze website performance using SEO tools and make data-driven recommendations.
Content Marketing:
- Create engaging and relevant content for various digital channels, including blogs, social media, and email marketing.
- Collaborate with the content team to ensure consistency in messaging and branding.
Social Media Management:
- Manage and grow our social media presence on platforms such as Facebook, Instagram, LinkedIn, etc.
- Develop and execute social media campaigns to increase brand awareness and engagement.
Email Marketing:
- Plan and execute email marketing campaigns, including segmentation, content creation, and performance analysis.
- Optimize email campaigns for deliverability.
Paid Advertising:
- Develop and manage paid advertising campaigns across platforms like Google Ads, Facebook Ads, and others.
- Monitor and optimize ad performance based on key metrics and ROI.
Analytics and Reporting:
- Utilize analytics tools to track and report on the performance of digital marketing campaigns.
- Provide regular reports and insights to the department heads and management.
Collaboration:
- Work closely with cross-functional teams, including sales, product, and design, to ensure alignment and effectiveness of marketing efforts.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
