HR at ABC Consultants
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Digital Marketing Role - FMCG (2-6 yrs)
Digital Marketing
Job Responsibilities include :
- Taking full ownership of campaign execution based on the brief for reaching specific target audience/persona
- Working on improving ROI, Bidding, online page clicks, PPC, promoting, branding, SEO/SEM activities etc.
- Understanding the requirements and lead the team in the right direction
- Measuring and tracking performance of marketing campaigns against goals and objectives
- Owning campaign optimization post launch and continuously tweak to achieve better results
- Ensuring the ad content is fresh, relevant, and updated in an ever changing, competitive online advertising landscape
- Planning and executing all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Designing, building and maintaining the company's social media presence.
- Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs).
- Identifying trends and insights, and optimising spend and performance based on the insights.
- Brainstorming new and creative growth strategies.
- Evaluating emerging technologies.
- Providing thought leadership and perspective for adoption where appropriate.
Company: FMCG [Consumer tech]
Role: Digital Marketing
Location: Mumbai Santacruz
EXP: 2 to 6
CTC: 12 to 14 Lacs Budget
Prefered candidates from: Nykaa, Myntra, Swiggy, Zomato, Craftsvilla, MamaEarth, Plum Goodness, Kama Ayurveda, Epigamia, Raw Pressery, Rebel Foods, Urbanclap, Pepperfry, Sleepy Owl, Ustraa, Beardo, etc.
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