Digital Marketing Role - eCommerce (3-8 yrs)
Roles and Responsibilities :
-Assist the team in the development of the overall digital marketing strategy
- Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
- Manage and maintain the company's owned media including websites, mobile apps, and email/CRM software
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Manage social media marketing campaigns
- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
- Manage SEO On-Page and Off-Page activities
- Setup conversion, pixel, and event tracking on the website and across various digital platforms
- Conduct research on market trends, brand's audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
Requirements :
Qualification : Bachelor's Degree in Marketing or related field
Experience : Should be possessing around 3 years of experience in Digital Marketing.
- Having previous proven experience in driving results on client projects in online marketing field
- Experience in developing ROI-driven online marketing strategy.
- Hands-on experience in SEO, SEM, PPC, Analytics
- Website Management
- Experience in Email and SMS Marketing
- Excellent communication and organizational skills
- Must know how to handle all Google tools like Search Console, Google Ads and Analytics
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
