Digital Marketing Role - eCommerce (2-6 yrs)
Managing SEM/ SEO/ Social Media Marketing budgets and Daily/Weekly/ Monthly Activities.
- Achieve the targeted ROI for all Adspends on a daily/weekly/ monthly basis.
- Process implementation, including defining and tracking programs.
- Optimization and bid management of PPC campaigns.
- Analyze Clicks and Conversion data, ad expenses and ROI
- In-depth keyword and audience research, Competition analysis, Web Site analysis.
- Creating multiple ad copies and split testing of campaigns across multiple advert groups
- Progress report of online marketing Campaigns.
- Preference will be given to candidates who have worked in key ecommerce companies and have prior ecommerce exposure in Online marketing vehicles.
Skills required
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Marketing (SMM)
- Social Media Optimization (SMO)
- Email Marketing
- SMS Marketing
- AFFILIATE marketing
- YouTube AdSense
- Experience with leading a team.
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