Key Account Manager - Recruitment at Brainsearch Consulting Pvt Ltd
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Digital Marketing Role (12-14 yrs)
Digital Marketing
Exp :12+ years
Budget 15 lacs
Job Description :
- Create, own and execute digital marketing strategy and deliver on defined KPI's for brand and organization.
- Manage social media ecosystem for AgreeYa across all platforms and key AgreeYa web assets
- Content calendar planning, working closely with multiple agency for content development for digital campaigns, social media, website etc (blogs, videos, infographics, newsletters etc)
- Owning the SEO for brand AgreeYa and delivering on the required numbers through changes on websites, customer journey, content development etc.
- Performance Marketing: Performance-driven mindset where he/she pro-actively is looking into ways as to how campaigns can be optimized as well as is committed to take ownership in order to meet business-driven goals around Cost per lead, Cost per activation, cost per install, cost per download and other related goals on multiple digital channels, including affiliates.
- Media Planning and Buying : Recommending on digital strategy & planning in collaboration with the Digital Media Agency
- Measure, monitor and report on performance, trends and insights across digital campaigns and channels, with strong analytical ability to understand ROI optimization
- Handling Online Reputation Management for the brand
- Ensuring adherence to all internal and IRDA guidelines for all engagement and content.
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