Digital Marketing Role (1-3 yrs)
Who we are:
We are Basal Analytics, we are trying to bring Data Science into Marketing using our experience in building and handling multi-domain business and deep expertise in data Science.
What we are looking for :
A person who will providing detailed digital marketing strategy, analytics tracking(optional) and ongoing client management tasks to ensure overall client happiness. You will be successfully growing client accounts, managing and assisting with content creation, and helping manage multiple accounts.
Responsibilities :
- Know our clients businesses inside and out
- Assist with new client onboarding
- Craft creative ideas for targeting and ad messaging
- Aid in spreadsheet work and reporting assessments
- Help oversee performance and optimization efforts
- Develop and assist in strategic presentations to clients including media strategies, weekly or Bi-weekly status updates, and potentially KPI's
- Continuously monitor the latest trends, tools, and changes in digital media
- Investigate interesting new channels and platforms as potential offerings to test for our clients
- Document new processes and methods as they are defined
- Assist with new business development as needs arise
- Occasionally produce content for the agency site/blog
Requirements :
- Deep strategic expertise on multiple platforms (e.g., Google, Bing, Facebook, Twitter, LinkedIn, etc.) (non-negotiable)
- 1+ years of hands on digital media campaign management experience
- Knowledge of content strategy and its purpose within the marketing cycle
- Experience with Google Analytics(Optional)
- Project management and analytical skills
- Writing and proofreading skills (creative copy, emails, etc.)
- SEMRush experience a plus
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