HR Recruiter at Career Blaze HR Solutions
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Digital Marketing & PPC Professional - Advertising Agency (3-5 yrs)
Responsibilities :
- Plan and execute all digital marketing strategies, including SEO/ SEM, keyword research, on-site optimization, and competitor analysis, off page/on page analysis, email, marketing database.
- Should possess knowledge in Google analytics, SMO/PPC Campaigns, Display advertising campaigns, PPC AdWords and Social Media Marketing for a company and our customers.
- Monitor & report the progress of Social Media sites, e.g. Facebook, Twitter, LinkedIn, G+, YouTube etc.
- Set up Ads/Campaigns / Click Tracking URL / Conversion Tracking Parameters etc.
- Coordinate with the creative Team internally to ensure timely and high-quality Ads for the campaigns ensuring excellent CTRs and conversions.
- Devise innovative solutions to achieve the highest ROI for each product and secure incremental revenue.
- Reverse analysis n Optimization of Advertising campaigns through extensive data mining.
Required Skills :
- Customer focused and excellent in relationship management.
- Hands on experience of FACEBOOK, LINKEDIN, TWITTER, YOUTUBE & PPC campaign.
- Must have good troubleshooting, interpersonal, verbal, and written communications skills.
- Work experience: minimum 3years of operational experience from Ad Network or Agency preferred (Familiarity with Desktop/ mobile ads/video sales, knows the best practices; Strong knowledge of digital ecosystem an added advantage).
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