Consultant at Applied Work Dynamics
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Digital Marketer - Hospital/Healthcare (3-5 yrs)
Job Title : Digital Marketer
Job Description : The candidate will develop, implement, and manage marketing campaigns promoting the organization's products and services. The candidate will majorly enhance brand awareness, drive web traffic, and acquire leads/customers.
Key Responsibilities :
- Develop marketing strategies that align with the organization's business goals
- Manage and execute campaigns across various digital channels, including email, social media, search engines, focusing mainly on Social Media marketing targeting hospitals and healthcare institutes.
- Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
- Conduct market research and analyze trends to identify new opportunities and improve campaign performance
- Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
- Stay up to date with emerging digital marketing trends and technologies
Qualifications :
- Master's degree in marketing, communications, or related field
- 3-5 years of experience in digital marketing or related field in hospital/ healthcare
- Strong understanding of digital marketing channels, including social media, email marketing, and display advertising
- Proficient in marketing automation tools
- Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
- Strong project management skills
- Excellent written and verbal communication skills
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
