Digital Content Specialist - Eye Care & Hair Care (2-4 yrs)
We are Seeking to hire Digital Content Specialist Europe-based company specializing in eye care and hair care retail services. They intend to expand our digital presence and are looking for talented individuals to join their team and help them tell our story.
Responsibilities :
- Create engaging and persuasive content for web pages, landing pages, and blogs.
- Develop compelling ad copies for Google AdWords and Facebook text advertising campaigns.
- Optimize content for SEO to improve search engine rankings and drive organic traffic.
- Conduct keyword research to ensure content is relevant and impactful.
- Perform A/B testing on different content formats to determine the most effective strategies.
- Collaborate with the marketing team to develop and execute content strategies.
- Maintain a consistent brand voice and storytelling approach across all platforms.
- Stay updated with the latest trends in digital marketing, SEO, and content creation.
Requirements :
- Proven experience in content creation, copywriting, and storytelling.
- Understanding of SEO principles and keyword research.
- Experience with Google AdWords and Facebook text advertising.
- Excellent writing, editing, and proofreading skills.
- Ability to work independently and meet deadlines.
- Creative thinker with the ability to generate innovative ideas.
- Strong analytical skills to measure content performance and make data- driven decisions.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred.
- Come be a part of a team that values creativity, innovation, and the power of storytelling to make a difference in the eye care and hair care industry!
