About Us :

- AtDigilytics-, we build and deliver easy-to-use AI products for the secured lending and consumer industry sectors. In an ever-crowded world of clever technology solutions looking for a problem to solve, our solutions start with a keen understanding of what creates and what destroys value in our clients- business.

- Founded by Arindom Basu, the leadership of Digilytics- is deeply rooted in leveraging disruptive technology to drive profitable business growth. With over 50 years of combined experience in technology-enabled change. The Digilytics - leadership is focused on building a values - first firm that will stand the test of time. The leadership strongly believes in the ethos of enabling intelligence across the organization. Digiliytics AI is headquartered in London, with a presence in India.

- We are currently focused on developing a product, Revel FS, on revolutionizing loan origination for mortgages and secured lending. We are also developing a second product, Revel CI, focused on improving trade sales in the consumer industry with clients like auto and FMCG players.

- Digilytics has a highly charged consulting team that is led by Accenture and IIMA Alums with deep experience in transforming client enterprises. We are now looking to strengthen our Marketing team with outstanding candidates.

About the role :

- We are looking for a talented marketer to execute marketing initiatives with the objective to increase brand awareness.

- You'll be part of the marketing team building thoughtful and insightful content that includes blogs, posts, whitepapers, case studies, infographics, web copies, webinars, sales collaterals, presentations, videos, and more.

- Decide the best way to present content to our audience and use content to create brand awareness.

Responsibilities :

The individual will work in marketing and be responsible for developing technical domain-rich content around our products. Some areas of activities :

- Build content creation for all our company social media accounts, including organizing cross-platform content strategies.

- Develop new social media campaigns from the ground up, considering our clients- needs and their specific industries.

- Assist with capturing and analyzing social media metrics.

- Vendor Management: Develop and manage all our existing vendor activities

- Responsible for maintaining marketing resources such as whitepapers, ebooks, and blogs.

- Assisting in creating marketing assets that are shareable and downloadable.

Expected and Desired Skills :

- Passion for marketing.

- Excellent verbal and written communications

- Knowledge of automation and blogging software.

- Experience in creating content for IT/ITes Services is desirable

- Sound understanding of business, and technology.

- FS domain experience and understanding of the loan origination process for mortgage Lending or other secured lending are desirable.

- Exposure to AI / ML in loan origination is desirable.

- Experience range: 0-3yrs

MUST haves :

- Excellent communication skills

- Passion for marketing

Education Background :

- An undergraduate degree, or equivalent

- MBA in marketing is MUST

- Current MBA students in their penultimate year of study

- Marketing certification

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