HR at Lantern Digital Services Pvt. Ltd.
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DigiLantern - Executive - Social Media (2-5 yrs)
Job Description :
- Manage social media campaigns and day to day activities.
- Manage presence in social networking sites.
- Brand advocacy (Find blogger, forums, and influencer to work with).
- Seed content into social networks
- Write editorial content
- Create and upload videos to Youtube, Facebook, and Instagram.
- Develop benchmark metrics to measure the results of social media programs
- Analyze and evaluate social media campaigns and strategies
- Report on effectiveness of campaigns.
- Monitor trends in social media
- Monitor the activities of main competitors in social media
- Monitor social space for brand and related topics and conversations
- Understand how the social media impacts search traffic
- Ability to create cutting-edge social media and digital marketing content.
- Oversee social media accounts' design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends in social media, design tools and applications
- Monitor SEO and web traffic metrics
- Stay up-to-date with current technologies and trends in social media, design tools and applications
Requirements :
- Proficient in Social Media Targeting and Communication.
- Engage customers and target prospects on social platforms while leveraging influencers.
- Fluent in Facebook Analytics, Reports and optimization, and Facebook Insights.
- Experienced in analyzing metrics, identifying trends, and optimizing performance
- Delivered social media monitoring and effectiveness reports for senior management.
- Measured ROI of existing social media and accordingly optimized tactics to boost ROI.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
