HR at Lantern Digital Services Pvt. Ltd.
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Digi Lantern - Manager - Social Media (3-5 yrs)
Social Media Manager
- Manage social media campaigns and day to day activities.
- Manage presence in social networking sites.
- Brand advocacy (Find blogger, forums, and influencer to work with).
- Seed content into social networks
- Write editorial content
- Create and upload videos to Youtube, Facebook, and Instagram.
- Develop benchmark metrics to measure the results of social media programs
- Analyze and evaluate social media campaigns and strategies
- Report on effectiveness of campaigns.
- Monitor trends in social media
- Monitor the activities of main competitors in social media
- Monitor social space for brand and related topics and conversations
- Understand how the social media impacts search traffic
- Ability to create cutting-edge social media and digital marketing content.
- Oversee social media accounts- design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends in social media, design tools and applications
- Monitor SEO and web traffic metrics
- Stay up-to-date with current technologies and trends in social media, design tools and applications
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