About the Role

His/her responsibilities include analyzing and identifying gaps in website content, optimizing pages for improved search results, building links, and supervising content creation. You should be able to identify marketing opportunities and come up with strategies to increase website traffic.

Job Responsibilities :

- Conduct comprehensive keyword research and analysis to identify opportunities for international markets.

- Develop and execute comprehensive international SEO strategies for SaaS products and services to drive organic traffic.

- Collaborate with cross-functional teams including content creators, developers, and marketing teams to ensure SEO best practices are implemented in website design, content creation, and localization efforts.

- Optimizing pages for desktop, tablet, and mobile use.

- Build and execute foolproof link-building strategies.

- Responsible for technical monitoring of website architecture, crawl issues, and webmaster tool errors.

- Perform competitor analysis to identify content gaps and areas for improvement in website design.

- Monitor and analyze website performance using SEO tools and analytics platforms to track KPIs and identify areas for improvement.

- Stay updated with industry trends, search engine algorithm updates, and best practices to continuously refine and enhance SEO strategies.

- Provide recommendations and implement optimizations to improve website structure, navigation, and user experience for international audiences.

- Generate regular reports and insights on SEO performance to stakeholders, highlighting achievements, challenges, and opportunities for growth.

Skills & Requirements:

- Comprehensive content management.

- Excellent verbal and written proficiency in English is a must.

- Ability to conduct extensive consumer, keyword, and business research.

- SEO - Search Engine Optimization/SEM - Search Engine Marketing.

- SMO - Social Media Optimization/SMM - Social Media Marketing.

- A great team player with good adaptability.

- Should run efficient outreach programs.

- Time management and follow-up skills.