HR at Pairty Cube Pvt Ltd
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DesiDime - Manager - Digital Marketing (5-7 yrs)
Position name : Digital Marketing manager
Experience : 5-7 Years
CTC : UP-TO 10 lPA
Job description :
- Database, e-mailer, social media, & display advertising campaigns
- Measure Analytics and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Knowledge about the New User Acquisition
- Ability to engage the users with various channels e.g.: SMS, Emailers, web, app Push notifications, etc.
- Identify trends and insights, and optimize spend and performance based on the insights has experience in Spending Rs. 10 lac/month on campaigns
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimizes user funnels
- Evaluate emerging technologies, and provide thought leadership and perspective for adoption appropriate.
Desired Required skills :
- Has Bachelor's degree or equivalent or higher degree
- Has 5-7 Years experience in digital marketing
- Demonstrable experience leading and managing SEM, marketing database, email, social media, and/or display advertising campaigns
- Should have experience with SMS, Emailers, web & app push notifications tools
- Highly creative in identifying target audiences and devising digital campaigns that engage, inform and, motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends, web-engage, etc.)
- Working knowledge of Ad serving tools
- Experience in setting up and optimizing Google Ad Words- campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
