Senior HR at Parity Cube Private Limited
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Desidime - Assistant Online Marketing Manager - PPC Advertising (2-8 yrs)
Desidime is looking to bring on board an assistant online marketing manager join its online marketing team - someone who is passionate about online Marketing.
Reports to : Head of Online Marketing
Key Responsibilities Areas :
PPC Advertising
- Implement PPC strategy across Google, Yahoo, Bing & Facebook .
- Analyze campaign click through rate, conversion, spend, landing pages and creative to identify growth/optimization opportunities.
- Utilize tools & analytics data to maximize the effectiveness of PPC campaigns.
- Track & Report Performance of all campaigns
- Stay on top of industry best practices & make recommendations to improve PPC strategy.
- Mobile App Promotion Campaigns (Prior experience in this area is preferable)
- Participate in creating overall plan for acquiring new users for DesiDime app.
- Coordinate with agencies for app acquisition campaigns.
- Track & Report quality of installs received from paid & non paid channels
- Stay on top of industry best practices & make recommendations to improve App promotion strategy.
Skills we we looking for :
- Minimum of 2 years of experience in managing paid media campaigns
- In depth knowledge of online marketing, PPC (Google Adwords, Yahoo Ads, Bing Ads and Facebook Ads) .
- Strong Analytical skills (good knowledge of Google Analytics )
- Good oral and written communication skills.
- E-commerce experience (Good to have)
- Mobile App Acquisition experience (Good to have)
What's In for you :
- You will play an important role in our growth story. Look forward to an attractive compensation & a great work environment (PS3, Fun workshops, Outings & More).
- You will be working together with the best brains of the industry & learn about various areas of online marketing. & Of course you enjoy the freedom to execute your own ideas!
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