Recruitment Manager at Quadrangle
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Deputy General Manager - Marketing & Product Management - Healthcare/Pharma (8-14 yrs)
Senior Manager/Deputy General Manager- Marketing & Product Management-
Roles & Responsibilities:-
Customer Experience
- To develop & implement a roadmap for all marketing activities of customer lifecycle management.
- To develop campaigns & schemes to engage customers & measure their effectiveness.
- To measure customer experience & develop/implement measures for enhancing the C-Sat.
Brand Management
- To manage the brand Group level & ensure high customer recall.
- To handle Ad agency and develop, plan & distribute marketing collaterals.
Communication
- To study & improve customer message management systems, websites, email, SMS, snail mail, social media management & App communication.
Product Management
- To manage the Apps lifecycle: structure, design, UI/UX, promotion, customer experience management & product improvisation.
- To identify, develop & product manage Cross Biz Service Offerings across group companies
- To develop, strategize & own the targets for Services & App downloads.
Market Research
- To undertake market research as and when required
Joint Marketing
- To work with other organisations for co-branding and/or joint marketing for the group.
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