Overview :

The Sales Lead Generation Specialist is responsible for prospecting, qualifying and generating new sales leads to support the Account Management Team. This individual will be a highly motivated, self-starter able to identify and develop new business prospects from multiple sources including inbound marketing leads, prospect lists, discovery and individual research. A dynamic personality with a drive to reach decision makers is essential!

Roles and Responsibilities :

- Develop new business via telephone and mass communication such as email and social media to introduce the DL solution and identify appropriate buyers within the target market mainly US.

- Follow up on leads to conclude initial discussion and setup qualified sales closure meetings

- Conduct research to identify potential prospects.

- Conduct a needs analysis and determine prospects pain points to determine how the DL solution will cater to those needs.

- Identify key buying influencers within these prospects to determine budget and timeline.

- Build and cultivate prospect relationships by initiating communications and conducting follow-up communications in order to move opportunities through the sales funnel.

- Work with the Account Management team to develop and grow the sales pipeline to consistently meet quarterly revenue goals.

- Manage data for new and prospective clients in Lakshya, ensuring all communications are logged, information is accurate and documents are attached.

- Prepare and analyze sales pipeline reports and dashboards.

- Familiarity with CRM Systems (salesforce, Zoho, SugarCRM)

Required experience and knowledge :

- Bachelor's Degree in Business, Communications or related field

- Experience in the Lead Generation and Inside Sales

- 0-3 years of inside sales experience.

- Exposure to eLearning services or IT services selling to enterprise customers

- A proven track record of strong client relationships.

- Excellent written and verbal communication skills.

Technical Experience :

- Proficient in MS Office products (Excel, Word, MS Outlook, MS PowerPoint)

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