Co - Founder at DataToBiz
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DataToBiz - Executive - Digital Marketing (2-5 yrs)
Key Roles & Responsibilities:
- Conduct keyword research and write copy for ads, structuring campaigns and ad groups, and determining the best settings
- Content distribution
- Create strategies for organic traction
- Create content marketing plan
- Implement lastest strategies for maintaining pace with the current market
- Make creative suggestions for advert templates
- Create and manage PPC campaigns
- Create email marketing strategy
- Create and recommend user flows in SaaS products
- Generate marketing triggers for in house digital footprints
- Drive insights from the implemented marketing actions
- Produce detailed analysis and reports of campaigns
- Manage lead records
- Experiment range of marketing activities with a fast pace
- Present data and reports to a range of audiences
- Manage Social media ad campaigns
Required Skills:
- A good understanding of how PPC fits in to the wider area of digital marketing
- Smart executor of assigned tasks
- Knowledge of Microsoft Excel and data manipulation
- Strong analytical skills
- A good level of mathematical ability
- The ability to think creatively
- Excellent attention to detail
- The ability to think strategically and develop innovative marketing strategies
- Creative writing skills
- Excellent communication skills
- Basics of using tools such as Google Ads, keyword planners, analytics
- Ability to multitask in a fast-paced environment
- Ability to meet deadlines and to anticipate next steps or needs
- Work effectively both independently and as part of a team
- Understands and can utilize emerging platforms, digital media, andweb/social media management and measurement tools(e.g.HootSuite, Google Analytics)
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