The ideal candidate will have a good understanding of the marketing mix used across the entire customer journey; ideally with experience of the marketing software or meetings & events industries; success in B2B marketing for all sizes of organisations; and the ability to balance strategic and tactical responsibilities. You should be both creative and analytical, able to integrate social media and digital marketing techniques with cutting-edge marketing automation, traditional. As the role will be looking after the DACH region, being a German speaker is highly beneficia.

- Campaign delivery. Execution and delivery of targeted and dynamic integrated marketing campaigns across the DACH region. Working with the team lead and associate based in London.

- Manage deliverables of all DACH partnerships with key industry associations, publications and websites, and ensure all deliverables are met in a timely and accurate fashion.

- Help to localise content and collaterals created in the US or UK for local country use, or initiate creation of new assets as required to support local campaign needs.

- Support live events across Europe, ensure all events are launched and promoted in DACH region, as well as the rest of Europe.

- Ensure all DACH leads are imported into Sales Force and recorded in the correct manner.

- DACH Webinar execution, work with the DACH marketing team and help deliver and execute, including translations and localization of webinar programme for the region.

- Support marketing efforts around Cvent CONNECT Europe annual event.

- Support new product launches across the DACH region, campaign delivery.

Candidate Requirements:

- Creative thinker, team player, detail-oriented, organised, self-motivated and an effective communicator

- At least 2-3 years- experience of marketing communications and creating campaigns which are executed across multiple channels, including digital and social media channels and live events

- Experience of working in a multi-national, matrixed organisation to execute integrated marketing campaigns in partnership with local and remote sales & marketing departments

- Knowledge of content & digital marketing techniques for inbound marketing

- Understanding of communications theory and practice, for both traditional and digital methods, message development and copywriting (ideally)

- Experience with multiple software systems including email marketing (Marketo), search engines, CRM systems (Salesforce.com) and web analytics (Google and Omniture Site Catalyst) a plus

- Ability to speak fluent German is extremely beneficial (will lead on some German campaigns)

- Education: BA/BS degree in Marketing, Digital or closely related field, Master's degree in Marketing or Communications would be ideal

- B2B marketing experience, with knowledge of the technology or software industry, ideally in Marketing or Events sectors.

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